"What impressed me most about your presentation, was your complete honesty."
"I have been to many marketing seminars, and have spoken with numerous marketing people. What impressed me most about your presentation, was your complete honesty. We need so much more of that in all areas of our business lives.
You told us exactly who you were, what you did before, and just why you are offering the free seminars.
The two major pieces of information I got were;
1. Tell your clients and prospective clients your whole story. I have always believed that they are not interested in the whole story, just, "what does it mean to me" in it's shortest possible form. You have given me a whole new way of looking at it. It will make my job of writing a Bio a whole lot easier.
2. Choose your clients. I have heard this before, but always thought, "yeah right! I need all I can get and am not about to blow any of them off. Well, now I know I don't need to do it in one fell swoop, but am going to make this happen over period of time.
3. Put a Headline on all your advertising. This makes so much sense, no wonder I never thought of it!
Thank you Tad. I believe anyone would benefit from your workshops."
By
Sydnee Ward, StraighTalk Communication Solutions
